Adults and kids alike have been dressing up as Barbie for decades. But the new Greta Gerwig film has inspired a whole new wave of fans—and a whole new wave of Barbie Halloween costumes.
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Prior to the Barbie movie, you had your standard doll getups like Workout Barbie, Malibu Barbie, and, of course, Barbie still trapped in her doll box. While those iconic looks are likely not going anywhere any time soon, our collective introduction to Barbieland has inspired a ton of new ones.
People were already dressing up in their best gear just to see the movie, and a 2022 style report found that Barbiecore—a modern, ultra-girly take on Barbie's signature pink wardrobe—was the top trend of the past year. When Margot Robbie's now-legendary cowboy getup was first revealed, the internet went wild, and there was a 416% increase in searches for "pink clothing." So as far as pop culture costumes go, you can expect to see the hottest looks from the film popping up everywhere this Halloween.
If you're looking for a bit of inspiration for your own Barbie costume, we've got you covered. From that classic pink gingham dress to outfits that embody other important Barbies in the film, here are 10 of our favorite Barbie Halloween costumes.
Western Barbie
Easily one of the most memorable looks from the movie is Margot Robbie's cowgirl outfit. So if you're a Country Barbie at heart, why not channel the movie look with this nearly complete getup? This Amazon ensemble comes with pants, a vest, a pink bandana—and a platinum blonde wig. Grab your best platform heels, and you'll be good to go.
Western Ken
Whether you're the other half of a couple's costume or embracing the fact that you're "Kenough" on your own, this Western-themed Ken costume is perfection. You get a fringed-out button-up shirt with contrast stitching, plus a pink bandana. The only thing you'll have to supply on your own is the white cowboy hat and a set of black slacks to complete the look.
Rollerblade Barbie
Who can forget the scene of Barbie and Ken innocently rollerblading in Santa Monica? If you want to pay homage to that classic moment, this outfit includes everything you need to dress head-to-toe in '80s neon gear. The only thing it doesn't come with is skates—but when you've got a killer visor like that, who needs 'em?
Rollerblade Ken
Of course, we can't forget about Ken and his equally '80s-inspired look. This costume comes with a bright pink tank top, shorts, headband, sunglasses—and yes, that visor too. Throw on a pair of retro sunglasses and some skates if want to be extra authentic.
Dreamhouse Barbie
This sweet pink dress is perfect for those who prefer a more classic Barbie look. It comes with a matching pink bow, belt, and a floral-designed necklace and earring set that'll no doubt help you look the part. Just add a pair of strappy heels, and you'll be ready to move right into Barbie's Dreamhouse.
Dance Party Barbie
If you and your friends are already learning the choreography for that iconic dancing scene, then you'll need an outfit that fits the vibe. This sparkly jumpsuit may not be an exact replica of the one Robbie wears in the movie, but it's got just the right amount of glitter and glamour for your own Barbie dance party.
President Barbie
Set your sights high this Halloween and channel your inner Barbie president with this costume. This pink jumpsuit is the perfect base to recreate actress Issa Rae's character. Just DIY your own pink "President Barbie" sash, and you'll be ready to start your own revolution.
Vintage Barbie
When we get a brief Barbie lesson in the movie, we also get to see Robbie in one of Barbie's most classic looks: the black and white bathing suit. Luckily, retailers have caught wind that everyone wants to recreate this timeless look, so you can pick up your own vintage-inspired costume set—which includes sunglasses and a blonde wig.
Weird Barbie
Kate McKinnon's portrayal of Weird Barbie—A.K.A. the Barbie doll everyone played with a little too roughly—was nothing short of amazing. Recreating this look means you'll have to take some scissors to a blonde wig and some markers to your face, but at least you'll also get to rock this cute dress.
Allan
Ah, Allan. The totally real (and totally random) doll in the Barbie universe that was only ever described as "Ken's friend." Micheal Cera's character was a fan favorite, so why not grab this replica of Allan's shirt and show off your love for Barbie's more obscure friends? Chances are, everyone will love it.
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