Country superstar Zach Bryan's next high-profile gig will land him in Sin City for Super Bowl weekend. Bud Light announced Bryan as the headliner for its Backyard Tour concert on Feb. 9, the Friday before the big game.
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Per a press release, "additional partnership initiatives [connected to the event] will include promotional giveaways and an integration with Folds of Honor, a nonprofit organization that provides educational scholarships to the families of fallen and disabled service members and first responders."
"Anheuser-Busch and our brands have brought unparalleled experiences to football fans and to country music lovers for decades. We could not be more excited to partner with Zach Bryan and to showcase his all-star talent during Super Bowl LVIII weekend," shared Brendan Whitworth, CEO of Anheuser-Busch, in a press release. "All of us at Anheuser-Busch are thrilled to work alongside Zach to bring positive experiences to country music fans and to local communities nationwide."
Bryan's concert will be held at The Chelsea at The Cosmopolitan of Las Vegas. Check the website for more details. Tickets have yet to go on sale. Per the website, the first-come, first-served tickets will not be available to residents of California, Texas, Arkansas, West Virginia, Virginia, Maryland and Alabama.
"I've been drinking Bud Light since I was old enough to drink and partnering with them now after all the songs I've written while swigging them is full circle for me," shared Bryan, a Navy veteran, in a press release. "When Bud Light asked if I would be involved, I didn't hesitate after I learned the immense amount of support going into Folds of Honor, fallen service members, first responders' families and loved ones. It is a privilege and honor to provide help in any way to veterans and all the people who make this country as great as it can possibly be."